News from The City of Coachella:
Coachella, March 13, 2017 — The City of Coachella is expanding its popular “Coachella Walls” mural project as part of its continuing effort to transform the downtown Pueblo Viejo area into an arts destination with a historical and cultural walking tour.
The City Council approved a $19,000 contract last week with Date Farmers Art Studio to paint two of three additional murals in advance of the Coachella and Stagecoach music festivals in an effort to entice tourists to visit the city.
The new murals will be painted on the City Finance Department Building at 1515 6th Street on the side of the building that faces Orchard Avenue; on the south wall of the building at 85995 Grapefruit Boulevard facing 7th Street; and on the side of El Tepeyac building at 95693 Grapefruit Boulevard facing 6th Street.
Coachella launched its Coachella Walls project in 2014 by retaining Armando Lerma and Medvin Sobio of Date Farmers Art Studios and their team of artists from Mexico City and Oaxaca to paint five murals on existing commercial buildings along the Sixth Street corridor.
The project has gained national attention and features artists who have painted murals throughout the United States, Europe and Latin America. More information, including a map of the Pueblo Viejo walking tour, is available in the visitors section of the city’s website at www.coachella.org.