News from the GCVCC

Coachella Valley, CA: The Greater Coachella Valley Chamber of Commerce has joined with the Census Bureau as a community partner for the 2020 Census.

Joshua Bonner, President and CEO of the chamber, is hopeful the entire community will embrace the effort.  “The Decennial Census is good for the valley because it drives Federal dollars back into the community.  Those dollars were paid by our community, the tax payers, and the goal of driving Census count in the Coachella Valley is to get that money back.  Those dollars are returned through various government funding mechanisms, and that distribution is directly linked to the Census count.”

The loss of funding from under-count is a serious issue.  The estimated under-count for many communities across the valley has been in the 20% range, but may have been as high as 27% in some areas.  For a city with 50,000 people, and under-count of 20% can result in almost 10,000 people being missed.  Take that 10,000 and times it by $2000 per person in lost funding, times each year between now and the next Census (10 years), and your looking at $200 million dollars in potential lost federal funding over the next decade.

The GCVCC will be updating the community with more information about the Census as it gets closer.  In the interim, you can find out more on how you can help HERE.  For more information on how the Census works, watch the brief video below.