Greater Coachella Valley Chamber of Commerce
  • Join the Chamber
  • Business Directory
  • GCVCC
    • Member to Member Referral Program
    • Articles Of Incorporation
    • GCVCC Board of Directors
    • Ambassador Application
    • Staff
  • Events
    • Sponsorship Opportunities
    • Ribbon Cutting Request
  • Legislative Action
    • Legislative Action
    • Elected Leaders
    • GCV PAC
  • Resources & Publications
    • Employer Connect Program
    • Get Your Business Known
    • Business Support
    • The Gem
    • Publications
    • Ambassador Application
  • News
    • Community
    • City
    • Business
    • Non-Profit news
    • Arts & Entertainment
    • Legislative Advocacy Updates
    • E-Newsletter Signup
    • Submit Your News
  • Chambers
    • Cathedral City Chamber
    • Coachella Chamber
    • Desert Hot Springs Chamber
    • Indian Wells Business District
    • Indio Chamber of Commerce
    • La Quinta Chamber
    • Unincorporated Riverside County
  • Member Login
  • Join
  • Business Directory
  • GCVCC
    • Member to Member Referral Program
    • Article of Incorporation
    • GCVCC Board of Directors
    • Ambassador Application
    • Staff
  • Events
    • Events & Registration
    • Ribbon Cutting Request
  • Legislative Action
    • Legislative Action
    • Elected Leaders
    • GCV PAC
  • Resources & Publications
    • Employer Connect Program
    • Get Your Business Known
    • Business Support
    • The GEM
    • GCV Voice of Business
    • Advertise In Our Publications
  • News
    • E-Newsletter Signup
    • Submit your news
  • Chambers
    • Cathedral City Chamber
    • Coachella Chamber
    • Desert Hot Springs Chamber
    • Indio Chamber of Commerce
    • La Quinta Chamber
    • Indian Wells Business District
    • Unincorporated Riverside County

News

An Interactive Book Talk: The Strikers of Coachella featured image

An Interactive Book Talk: The Strikers of Coachella

January 22, 2023

Come and learn about the United Farm Workers (UFW) and Chicanx movements in the Coachella Valley at the Coachella library on Sat. Jan. 28 from 12 – 2 p.m. Author, Christian O. Paiz, will be talking about his book “The Strikers of Coachella – A Rank-and-File History of the UFW Movement.”

The past decades have borne witness to the UFW’s tenacious hold on the country’s imagination. Since 2008, the UFW has lent its rallying cry to a presidential campaign and been the subject of no less than nine books, two documentaries, and one motion picture. Yet the full story of the women, men, and children who powered this social movement has not yet been told.

Based on more than 200 hours of original oral history interviews conducted with Coachella Valley residents who participated in the UFW and Chicana/o movements, as well as previously unused oral history collections of Filipino farm workers, bracero workers, and UFW volunteers throughout the United States, this stirring history spans from the 1960s and 1970s through the union’s decline in the early 1980s.

Paiz refocuses attention on the struggle inherent in organizing a particularly vulnerable labor force, especially during a period that saw the hollowing out of virtually all of the country’s most powerful labor unions. He emphasizes that telling this history requires us to wrestle with the radical contingency of rank-and-file agency—an agency that often overflowed the boundaries of individual intentions. By drawing on the voices of ordinary farmworkers and volunteers, Paiz reveals that the sometimes heroic, sometimes tragic story of the UFW movement is less about individual leaders and more the result of a collision between the larger anti-union currents of the era and the aspirations of the rank-and-file.

Upcoming Events

Jun 9
5:30 pm - 8:30 pm

The Chamber Honors: Annual Installation Dinner and Business Awards

Jun 13
10:00 am - 2:00 pm

CV Next: Campaign Management School

Jun 17
3:00 pm - 4:30 pm

Ribbon Cutting | Emerge Home Services

Sep 30
11:00 am - 2:00 pm

2026 La Quinta State of the City, Business Awards and Expo

Mar 13
10:00 am - 3:00 pm

2027 La Quinta Hot Rod and Custom Car Show

View Calendar

Mailing Address

PO Box 1288
Indio, CA 92202

Any

760.347.0676
760.347.6069
[email protected]

Indio

45524 Oasis St, Building A
Indio, CA 92201

M – F | 9:00 a.m. – 4:00 p.m.

Coachella

1515 6TH ST.
Coachella, CA 92236

W – F | 9:00 a.m – 3:00pm

  • Contact Us
  • Terms of Use
© Greater Coachella Valley Chamber of Commerce. All rights reserved.

Sign up for the latest news and updates from GCVCC.

  • This field is for validation purposes and should be left unchanged.