Desert Ad Fed and the Greater Coachella Valley Chamber of Commerce would like to congratulate the winners of this year’s AAF American Advertising Awards. Winners were announced virtually via social media on Friday, March 19th, 2021. The live video replay can be viewed at DesertAdFed.org. See below for a full list of this year’s winners.
The American Advertising Awards is a celebration of the best of the best in American advertising at every level. Our local competition is the first of a three-tier national competition that awards local entrants for superior creative that aired or published between January 1st and December 31st of 2020.
This year, we received nearly 90 professional entries from work across the valley. All entries were judged virtually by advertising and marketing professionals from the Las Vegas, Nevada area and the Las Vegas American Advertising Federation chapter assisted us in having the entries judged.
Local gold winners will advance to the second tier of the competition in one of 15 regional district competitions. District winners are then forwarded to the national competition and winners of that competition are announced each June at American Advertising Federations Admerica National Conference.
Thank you to all the companies who submitted to this year’s awards competition.
Agua Caliente Casinos, BIGHORN Golf Club, Bosch Studios, Coachella Valley Independent, Cord Media, Greater Coachella Valley Chamber of Commerce, Greater Palm Springs Convention and Visitors Bureau, Hunter Johnsen, JNS Next, and M&J CREATIVE
Best of Show
Greater Palm Springs Convention and Visitors Bureau – FYO Destination Video
Best of Campaign
Bosch Studios – Succulent Smitten Brand Identity
Best of Print
Agua Caliente Casinos – Agave Caliente Logo
Best of Online
Greater Palm Springs Convention and Visitors Bureau – GPS Website
Best of Video
Greater Palm Springs Convention and Visitors Bureau – FYO Destination Video
Gold
Greater Palm Springs Convention and Visitors Bureau – FYO Destination Video
Bosch Studios – Succulent Smitten Brand Identity
Greater Palm Springs Convention and Visitors Bureau – PSIFF Opening Video
Greater Palm Springs Convention and Visitors Bureau – Sing, Poet, Flusters & Full Spots
Agua Caliente Casinos – Agave Caliente Logo
Greater Palm Springs Convention and Visitors Bureau – FYO Spots: Sing, Poet, Flusters
Greater Palm Springs Convention and Visitors Bureau – FYO Destination Video
Greater Palm Springs Convention and Visitors Bureau – Safety Video
Cord Media – Porsche Palm Springs Classic
Greater Palm Springs Convention and Visitors Bureau – FYO Music
Greater Palm Springs Convention and Visitors Bureau – GPS Website
Cord Media – Focus 360 Website
Cord Media – PGA WEST Rebrand Campaign
JNS Next – Hello Palm Springs Campaign
Agua Caliente Casinos – This Fall, It’s On Campaign
Greater Palm Springs Convention and Visitors Bureau – Long Live SUN Days
Cord Media – Ederra Branding Campaign
Cord Media – The Reserve Club Membership Video
Cord Media – The Living Desert 2020 Gala
Hunter Johnsen – Meetings and Events
Cord Media – CAM Property Services Website
Greater Palm Springs Convention and Visitors Bureau – Red Balloon Video
Cord Media – McLaren Houston Virtual Opening
Cord Media – Ironwood Country Club Website
Cord Media – McLaren Houston Speedtail
Cord Media – The Living Desert 50th Anniversary
JNS Next – Coachella 2020 ED Video
Silver
Cord Media – Victory Lane: A History of McLaren
Agua Caliente Casinos – Play Agua
BIGHORN Golf Club – BIGHORN Welcome Home Campaign
Agua Caliente Casinos – Play Among the Stars Campaign
Cord Media – Rolls Royce Rancho Mirage Kryptos
Agua Caliente Casinos – Play Among the Stars Billboards
JNS Next – GCVCC.org
Cord Media – 20-21 The Reserve Club Newsletter
Agua Caliente Casinos – Cafe One Eleven Logo
Hunter Johnsen – COVID-19 Intelligence Reports
Agua Caliente Casinos – Play Among the Stars Magazine
Agua Caliente Casinos – Forbes 2020 TV Spot
Agua Caliente Casinos – Light It Up Marquee
Greater Palm Springs Convention and Visitors Bureau – Virtuoso Travel Trade Ad
Greater Palm Springs Convention and Visitors Bureau – Weddings Ad
BIGHORN Golf Club – BIGHORN Calendar 2020
Greater Palm Springs Convention and Visitors Bureau – Meetings Ad
Cord Media – Rolls Royce Silver Bullet
Agua Caliente Casinos – Cathedral City Grand Open Invite
Agua Caliente Casinos – This Fall It’s On Marquee
Hunter Johnsen – Becoming Essential: The 2020 Summit
Agua Caliente Casinos – Forbes Safety Verified Campaign
Hunter Johnsen – Splash’s Fun Book
Greater Palm Springs Convention and Visitors Bureau – TBID Vacation Rental Mailers
Hunter Johnsen – Experience | Connections | Results
Hunter Johnsen – Events All Summer Long
Agua Caliente Casinos – September Gift Card Giveaway
Greater Coachella Valley Chamber of Commerce – Discover Indio Magazine
Bronze
Agua Caliente Casinos – How Palm Springs Gets Lucky Ad
Hunter Johnsen – Libro Divertido de Splash
Hunter Johnsen – Ordinary. Extraordinary.
Hunter Johnsen – Rediscover Vancouver
Agua Caliente Casinos – Push Play Campaign
Agua Caliente Casinos – Agave Caliente Menu
Greater Coachella Valley Chamber of Commerce – We Support You
Greater Coachella Valley Chamber of Commerce – CV Shop Local
Hunter Johnsen – What Lies Within Us
Coachella Valley Independent – Best of Coachella Valley Issue
Hunter Johnsen – American Pool Robotics
Greater Palm Springs Convention and Visitors Bureau – Dec 2020 Holiday Card
Agua Caliente Casinos – Jay’s King of Hearts Invite
Agua Caliente Casinos – Steakhouse Tate Wine Pairing
Greater Palm Springs Convention and Visitors Bureau – Dec 2020 Holiday Card
M&N Creative – Heritage Palms Mens Golf Club
Hunter Johnsen – You Can Help
Hunter Johnsen – Blood is Needed Every Day
M&N Creative – Heritage Palms Mens Golf Club
Greater Coachella Valley Chamber of Commerce – GCVCC Voice of Business
JNS Next – Gallery at Skyborne Brochure
Agua Caliente Casinos – Agua Caliente NBC Sports Desk Video
Agua Caliente Casinos – Summer Fling VIP Drawings
Agua Caliente Casinos – $25K Moon Festival Signage
Agua Caliente Casinos – Cascade NYE Dinner Menu
The Desert Advertising Federation is a non-profit, professional trade association that has served the Coachella Valley advertising community including agencies, advertisers, suppliers, and students, for more than 30 years. Desert Ad Fed is a part of The American Advertising Federation (AAF), the nation’s oldest national advertising trade association as well as part of the Greater Coachella Valley Chamber of Commerce.
Ad Fed members and Chamber staff volunteer their time and talents to plan and execute events that are overseen by a board of directors. Ad Fed offers networking opportunities, seminars, speaker presentations and other fun and industry focused events. It annually celebrates the valley’s market strength and the global impact that our community makes through leading brands and creative advertising campaigns at the annual American Advertising Awards. For more information, contact Brandon Marley at [email protected]