Desert Ad Fed and the Greater Coachella Valley Chamber of Commerce would like to congratulate the winners of this year’s AAF American Advertising Awards. Winners were announced virtually via social media on Friday, March 19^th, 2021. The live video replay can be viewed at DesertAdFed.org. See below for a full list of this year’s winners.

The American Advertising Awards is a celebration of the best of the best in American advertising at every level. Our local competition is the first of a three-tier national competition that awards local entrants for superior creative that aired or published between January 1^st and December 31^st of 2020.

This year, we received nearly 90 professional entries from work across the valley. All entries were judged virtually by advertising and marketing professionals from the Las Vegas, Nevada area and the Las Vegas American Advertising Federation chapter assisted us in having the entries judged.

Local gold winners will advance to the second tier of the competition in one of 15 regional district competitions. District winners are then forwarded to the national competition and winners of that competition are announced each June at American Advertising Federations Admerica National Conference.

Thank you to all the companies who submitted to this year’s awards competition.

Agua Caliente Casinos, BIGHORN Golf Club, Bosch Studios, Coachella Valley Independent, Cord Media, Greater Coachella Valley Chamber of Commerce, Greater Palm Springs Convention and Visitors Bureau, Hunter Johnsen, JNS Next, and M&J CREATIVE

Best of Show

Greater Palm Springs Convention and Visitors Bureau – FYO Destination Video

Best of Campaign

Bosch Studios – Succulent Smitten Brand Identity

Best of Print

Agua Caliente Casinos – Agave Caliente Logo

Best of Online

Greater Palm Springs Convention and Visitors Bureau – GPS Website

Best of Video

Greater Palm Springs Convention and Visitors Bureau – FYO Destination Video

 

Gold

Greater Palm Springs Convention and Visitors Bureau – FYO Destination Video

Bosch Studios – Succulent Smitten Brand Identity

Greater Palm Springs Convention and Visitors Bureau – PSIFF Opening Video

Greater Palm Springs Convention and Visitors Bureau – Sing, Poet, Flusters & Full Spots

Agua Caliente Casinos – Agave Caliente Logo

Greater Palm Springs Convention and Visitors Bureau – FYO Spots: Sing, Poet, Flusters

Greater Palm Springs Convention and Visitors Bureau – FYO Destination Video

Greater Palm Springs Convention and Visitors Bureau – Safety Video

Cord Media – Porsche Palm Springs Classic

Greater Palm Springs Convention and Visitors Bureau – FYO Music

Greater Palm Springs Convention and Visitors Bureau – GPS Website

Cord Media – Focus 360 Website

Cord Media – PGA WEST Rebrand Campaign

JNS Next – Hello Palm Springs Campaign

Agua Caliente Casinos – This Fall, It’s On Campaign

Greater Palm Springs Convention and Visitors Bureau – Long Live SUN Days

Cord Media – Ederra Branding Campaign

Cord Media – The Reserve Club Membership Video

Cord Media – The Living Desert 2020 Gala

Hunter Johnsen – Meetings and Events

Cord Media – CAM Property Services Website

Greater Palm Springs Convention and Visitors Bureau – Red Balloon Video

Cord Media – McLaren Houston Virtual Opening

Cord Media – Ironwood Country Club Website

Cord Media – McLaren Houston Speedtail

Cord Media – The Living Desert 50th Anniversary

JNS Next – Coachella 2020 ED Video

 

Silver

Cord Media – Victory Lane: A History of McLaren

Agua Caliente Casinos – Play Agua

BIGHORN Golf Club – BIGHORN Welcome Home Campaign

Agua Caliente Casinos – Play Among the Stars Campaign

Cord Media – Rolls Royce Rancho Mirage Kryptos

Agua Caliente Casinos – Play Among the Stars Billboards

JNS Next – GCVCC.org

Cord Media – 20-21 The Reserve Club Newsletter

Agua Caliente Casinos – Cafe One Eleven Logo

Hunter Johnsen – COVID-19 Intelligence Reports

Agua Caliente Casinos – Play Among the Stars Magazine

Agua Caliente Casinos – Forbes 2020 TV Spot

Agua Caliente Casinos – Light It Up Marquee

Greater Palm Springs Convention and Visitors Bureau – Virtuoso Travel Trade Ad

Greater Palm Springs Convention and Visitors Bureau – Weddings Ad

BIGHORN Golf Club – BIGHORN Calendar 2020

Greater Palm Springs Convention and Visitors Bureau – Meetings Ad

Cord Media – Rolls Royce Silver Bullet

Agua Caliente Casinos – Cathedral City Grand Open Invite

Agua Caliente Casinos – This Fall It’s On Marquee

Hunter Johnsen – Becoming Essential: The 2020 Summit

Agua Caliente Casinos – Forbes Safety Verified Campaign

Hunter Johnsen – Splash’s Fun Book

Greater Palm Springs Convention and Visitors Bureau – TBID Vacation Rental Mailers

Hunter Johnsen – Experience | Connections | Results

Hunter Johnsen – Events All Summer Long

Agua Caliente Casinos – September Gift Card Giveaway

Greater Coachella Valley Chamber of Commerce               – Discover Indio Magazine

 

Bronze

Agua Caliente Casinos – How Palm Springs Gets Lucky Ad

Hunter Johnsen – Libro Divertido de Splash

Hunter Johnsen – Ordinary. Extraordinary.

Hunter Johnsen – Rediscover Vancouver

Agua Caliente Casinos – Push Play Campaign

Agua Caliente Casinos – Agave Caliente Menu

Greater Coachella Valley Chamber of Commerce – We Support You

Greater Coachella Valley Chamber of Commerce – CV Shop Local

Hunter Johnsen – What Lies Within Us

Coachella Valley Independent – Best of Coachella Valley Issue

Hunter Johnsen – American Pool Robotics

Greater Palm Springs Convention and Visitors Bureau – Dec 2020 Holiday Card

Agua Caliente Casinos – Jay’s King of Hearts Invite

Agua Caliente Casinos – Steakhouse Tate Wine Pairing

Greater Palm Springs Convention and Visitors Bureau – Dec 2020 Holiday Card

M&N Creative – Heritage Palms Mens Golf Club

Hunter Johnsen – You Can Help

Hunter Johnsen – Blood is Needed Every Day

M&N Creative – Heritage Palms Mens Golf Club

Greater Coachella Valley Chamber of Commerce – GCVCC Voice of Business

JNS Next – Gallery at Skyborne Brochure

Agua Caliente Casinos – Agua Caliente NBC Sports Desk Video

Agua Caliente Casinos – Summer Fling VIP Drawings

Agua Caliente Casinos – $25K Moon Festival Signage

Agua Caliente Casinos – Cascade NYE Dinner Menu

The Desert Advertising Federation is a non-profit, professional trade association that has served the Coachella Valley advertising community including agencies, advertisers, suppliers, and students, for more than 30 years. Desert Ad Fed is a part of The American Advertising Federation (AAF), the nation’s oldest national advertising trade association as well as part of the Greater Coachella Valley Chamber of Commerce.

Ad Fed members and Chamber staff volunteer their time and talents to plan and execute events that are overseen by a board of directors. Ad Fed offers networking opportunities, seminars, speaker presentations and other fun and industry focused events. It annually celebrates the valley’s market strength and the global impact that our community makes through leading brands and creative advertising campaigns at the annual American Advertising Awards. For more information, contact Brandon Marley at [email protected]